Apple vs Microsoft: stock comparison

Analysis: · Data: companies' official filings · Updated

Apple or Microsoft: which stock is cheaper in 2026?

As of October 5, 2026, Apple (AAPL) trades at 38.2× earnings (P/E) and Microsoft (MSFT) at 28.8×, according to Kaplio. The median across the 250 technology companies above $2bn in Kaplio's universe is 35.1×. Kaplio's verdict: Apple, expensive; Microsoft, cheap. Value range by multiples: $249–$306 for Apple and $628–$631 for Microsoft. Against its own value range, Microsoft is the cheaper of the two today.

According to the Kaplio Summary

The same verdict as each company's page: price range by multiples, the four lights, the expected return if consensus is right and what Buffett and Lynch would say today.

Apple (AAPL)Microsoft (MSFT)
Summary valuationexpensive ($249–$306)cheap ($628–$631)
The four lightsValuation: P/E 38.2× (expensive)
Business: ROIC 52 % (excellent)
Balance sheet: Net debt/EBITDA 0.5× (solid)
Results: 8 of 8 (on track)
Valuation: P/E 28.8× (cheap)
Business: ROIC 21 % (solid)
Balance sheet: Net debt/EBITDA 0.5× (solid)
Results: 8 of 8 (on track)
Expected return (per year)+1.8 % a year (to 2029)+17.6 % a year (to 2029)
Buffett methodquality 94 · would waitquality 97 · would wait
Lynch methodstalwart · would waitstalwart · would wait

How it is computed

Metrics side by side

MetricApple (AAPL)Microsoft (MSFT)
Overview
Market Cap$4.9T$3.8T
Price$333.69$517.53
Valuation
P/E38.2×28.8×
P/B45.6×8.7×
P/S10.5×11.6×
EV/EBITDA29.3×19.0×
FCF Yield2.8 %1.7 %
Dividend Yield0.3 %0.7 %
Profitability
ROIC52.0 %21.0 %
ROE137.2 %33.2 %
Gross Margin48.7 %67.9 %
Operating Margin33.2 %46.8 %
Net Margin27.6 %40.3 %
Growth
Revenue 5Y CAGR8.7 %14.6 %
EPS 5Y CAGR17.7 %17.3 %
FCF 5Y CAGR6.1 %3.6 %
Balance Sheet
Net Debt / EBITDA0.5×0.5×
Debt / Equity0.8×0.3×

Trailing twelve months where available; otherwise the latest fiscal year. Growth: five-year compound annual rate.

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