Primo Brands Corporation (PRMB) is a publicly traded company in the Consumer Defensive — Beverages - Non-Alcoholic industry listed on NYSE. This overview shows the latest price, key valuation ratios, profitability metrics and financial-health indicators used by fundamental investors.
Primo Brands Corp. is a branded beverage company, which focuses on healthy hydration. It delivers sustainably and domestically sourced diversified offerings across products, formats, channels, price points and consumer occasions, distributed in the United States and Canada. The company provides water filtration units for home and business consumers across North America.
Is Primo Brands Corporation stock overvalued or undervalued in 2026?
Primo Brands Corporation (PRMB) trades at 70.5× earnings (P/E), above the median of the 95 consumer staples companies over $2bn in Kaplio's universe. At its sector median (22.4×) $6 (-68 %).
Kaplio overview: Primo Brands Corporation
Market cap $7B · 52 weeks $14 – $25 (24 % below the high) · P/E 70.5× · 2027 expected P/E 13.1× · Dividend 2.4 % · Next earnings November 5, 2026 · expected EPS $0.43 · Closing price, Oct 28 · accounts published Aug 5.
- Valuation: P/E 70.5× (expensive).
- Business: ROIC 3 % (weak).
- Balance sheet: Net debt/EBITDA 4.9× (fragile).
- Earnings: 5 of 8 (uneven).
What would it be worth at its usual multiples?
At its sector median (22.4×) $6 (-68 %). Implied price from applying the reference multiples to today's earnings (or book value, or FFO) per share. Not a fair value: it is where the stock would trade at its usual multiples.
What matters in consumer staples: 2 of 7 pass
- Stable ROE / ROIC 3.3 %, fails.
- 10y dividend growth 3.0 %, fails.
- Payout Ratio 251.7 %, fails.
- Net debt / EBITDA 4.9×, fails.
- Gross margin (stable 5y) 32.2 %, borderline.
- FCF / Net Income 515.8 %, passes.
- 10y EPS growth 20.8 %, passes.
Against its peers (reference peers) — Primo Brands Corporation: P/E 70.5×; EV/EBITDA 10.2×; ROIC 3.5 %; $7.0B. The Vita Coco Company, Inc. (P/E 28.3×; EV/EBITDA 19.3×; ROIC 22.7 %; $3.2B), National Beverage Corp. (P/E 18.4×; EV/EBITDA 13.4×; ROIC 36.1 %; $3.2B), Keurig Dr Pepper Inc. (P/E 35.1×; EV/EBITDA 20.1×; ROIC 3.4 %; $47.5B).
Dividend
fragile · Yield 2.4 % ($0.41 per share in 2025) · 5-year growth +10 % a year · Free cash flow coverage 0.9× · With $1,000 invested today you'd collect $24.40 a year ($2.03 a month).
Profitability
| Return on Equity | 3.32% |
| Return on Invested Capital | 3.50% |
| Return on Assets | 0.94% |
| Gross Margin | 29.37% |
| Operating Margin | 8.06% |
| Net Margin | 1.49% |
Financial Health
| Debt / Equity | 1.91 |
| Current Ratio | 1.05 |
| Piotroski F-Score | 6 |
| Altman Z-Score | 1.07 |
Price Performance
| 1 month | -0.21% |
| 3 months | -15.37% |
| Year-to-date | +17.49% |
| 1 year | -10.65% |
| 3 years | +46.53% |
| 5 years | +20.82% |
| 10 years | +46.75% |
Dividend History
Paid in the last 12 months: $0.4600 per share in 4 payments.
| Date | Amount |
|---|---|
| 2026-08-24 | $0.1200 |
| 2026-06-04 | $0.1200 |
| 2026-03-06 | $0.1200 |
| 2025-11-25 | $0.1000 |
| 2025-08-21 | $0.1000 |
| 2025-06-06 | $0.1000 |
| 2025-03-07 | $0.1000 |
| 2024-11-22 | $0.0900 |
| 2024-11-05 | $0.8200 |
| 2024-08-22 | $0.0900 |
Amounts adjusted for stock splits.
Related companies: PEP · MNST · KDP · FIZZ · COCO · KO
Explore sector: Consumer Defensive · Beverages - Non-Alcoholic
More sections of PRMB: Financials · Valuation · Statistics · Estimates · Technical · Ownership · News · Events
Discover more: Weekly Radar: the S&P 500 through the Buffett and Lynch methods · Companies that pass the Buffett method today · Companies that pass the Lynch method today · Stocks that pass Graham's defensive investor test today · Investment Academy — learn to analyze stocks